Tag: psychology
It’s an implausible ruse. Yet we are all human, and many people are taken in by it. In the Social Security imposter scam, someone claiming to be from the agency tells the intended victim that he has been accused of a crime and that his bank account will be frozen. To prevent arrest and preserv…
Employers have learned over the years that understanding employee psychology is critical to getting them to save for retirement. Researchers have landed on a novel idea along those lines: explain to employees that they have an opportunity to save in a 401(k) or increase their 401(k) saving on a future date that represents a fres…